- LUSCIOUS COMFORT: Formulated with 80% conditioning ingredients
- LUXURIOUS COLOR: Made with microfine pigments for lipstick shades that are rich with color yet lightweight in feel
- SOFT, FULLER-LOOKING LIPS: Glides on smoothly to visibly minimize lines for soft, fuller-looking lips
- MORE SHADES, MORE PLAY: 12 NEW colors, 72 iconic shades in all